The ‘IAB 360° ads Plugin’ for Revive Ad server help deliver 360° ad formats on mobile and display devices. IAB 360° ads nothing but image/video creative based on HTML5 Technology.
360° view of an image or video can be initiated by the action click + drag based on user interaction.
In the running decade advertising is evolving in such a rapid pace, from being simple one liner text ads to the innovative ad interfaces of tomorrow; marketers need to update and adapt to the changing media driven market.
When it comes to 360° advertising, it doesn’t always have to be the conventional virtual reality (VR) image i.e. images shot with a 360° special camera. It can also be a compilation of standard images. The only catch here is that it should be places in a cylindrical view on the digital space and looped; giving the viewer the experience of a 360° viewing.
360° ads interaction:
Mouse or finger drag of image to view in 360°
Device movement left, right, up or down to view in 360° with device motion detection set at 20 degrees or greater
Click to enlarge view including vertical to horizontal change of view
Click to view in VR mode
In-view CTR (C lick T hrough R ate)
360° Ad functionalities:
Proprietary universal 360° “magic window ” and VR viewing (browsers, applications and platforms).
Image and video 360° ad format interactivity for Device, mouse and touch in 360°
One-touch, expandable full page viewing with both vertical and horizontal options.
One-touch VR mode with full, in-VR viewing and interactive capability.
Benefits:
Provides a ‘Super rich media’ type of ad delivery
Even standard images can be delivered in a 360° experience
Able to switch easily in one touch between standard and VR mode
Increase in ad engagement by the viewer
Viewers spend nine times longer on average exploring the virtual content compared to the traditional display ads
With the 360° VR space using video and images, the possibilities are pretty much limitless.
Version
OpenX - 2.4
OpenX - 2.5
OpenX - 2.6
OpenX - 2.6.1
OpenX - 2.6.2
OpenX - 2.6.3
OpenX - 2.6.4
OpenX - 2.8.0
OpenX - 2.8.1
OpenX - 2.8.10
OpenX - 2.8.11
OpenX - 2.8.2
OpenX - 2.8.3
OpenX - 2.8.4
OpenX - 2.8.5
OpenX - 2.8.6
OpenX - 2.8.7
OpenX - 2.8.8
OpenX - 2.8.9
Revive Adserver - 3.0.0
Revive Adserver - 3.0.1
Revive Adserver - 3.0.2
Revive Adserver - 3.0.3
Revive Adserver - 3.0.4
Revive Adserver - 3.0.5
Revive Adserver - 3.1.0
Revive Adserver 5.0.5
Revive Adserver 5.0.4http://172.98.74.218/9VWKq62ldzQ1cC4Dj8AyMXkhmuigNYoS/index.php
Revive Adserver 5.0.3
Revive Adserver 5.0.2
Revive Adserver 5.0.1
Revive Adserver - 5.0
Revive Adserver - 4.2.1
Revive Adserver - 4.2.0
Revive Adserver - 4.1.3
Revive Adserver - 4.1.1
Revive Adserver - 4.1.0
Revive Adserver - 4.0.2
Revive Adserver - 4.0.1
Revive Adserver - 4.0.0
Revive Adserver - 3.2.5
Revive Adserver - 3.2.4
Revive Adserver - 3.2.3
Revive Adserver - 3.2.2
Revive Adserver - 3.2.1
Revive Adserver - 3.2.0
Revive Adserver - 3.1.0
Revive Adserver - 3.0.5
Revive Adserver - 3.0.4
Revive Adserver - 3.0.3
Revive Adserver - 3.0.2
Revive Adserver - 3.0.1
Revive Adserver - 3.0.0
OpenX - 2.8.11
OpenX - 2.8.10
OpenX - 2.8.9
OpenX - 2.8.8
OpenX - 2.8.7
OpenX - 2.8.6
OpenX - 2.8.5
OpenX - 2.8.4
OpenX - 2.8.3
OpenX - 2.8.2
OpenX - 2.8.1
OpenX - 2.8.0
OpenX - 2.6.4
OpenX - 2.6.3
OpenX - 2.6.2
OpenX - 2.6.1
OpenX - 2.6
OpenX - 2.5
OpenX - 2.4
* License
Single Domain Two Domain +$200.00 Source Code +$300.00
$200.00
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